Mobile Marketing Blog

Although the housing market is rebounding these days, it can still be challenging selling your home. Buyers have several options – there are more houses for sale than there are buyers, and they don’t have to buy what you’re offering. Chances are, you home is just one of many with a for sale sign in the front yard, so you [...]
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Earlier this month we talked about what using QR codes says about your real estate business. We discussed what you can learn from the person using your QR codes, and what they can learn about you and your business. In this segment, we’re going to discuss where to use QR codes for real estate to reap the most benefit and [...]
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Why is it that some homes sell in a matter of day while others stay on the market for months – or years? Often, it comes down to the right price in the right area, but there are other factors that can make or break a sale. The longer a house sits on the market, the worse its reputation. Buyers [...]
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“Boomerang buyers,” a term given to people who have lost their homes to foreclosure and short sales are expected to make up as much as ten percent of the home buying market this year. Since 2007, more than 4.7 million homeowners lost their homes to foreclosure and short sales, and an estimated seventy percent of them will most likely return [...]
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Quick Response codes (QR codes) are nothing new. In today’s world, they’re on everything from signage to packaging. The younger generation is more apt to use these little technological codes than older folks, but this doesn’t mean you shouldn’t be using them in your marketing campaign. As a matter of fact, QR codes should only be one part of your [...]
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Many areas were hit hard when the recession crippled housing markets around the country. Many homeowners found themselves receiving notices of default, auction notices, bank repossessions, or other filings in 2012. In many cases, home prices are now well below their bubble-market highs and many homes are worth less than what homeowners owe on the mortgage. What is bad news [...]
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With an increase in home prices and a decrease in the foreclosure rate as of late, Americans are beginning to show a confidence in the housing market once again. As a matter of fact, 79 percent of Americans say owning a home is a vital part of the American dream. This number hits a three-year high according to a CNBC-All-America [...]
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$250,000 doesn’t sound like much for a nice house, but you’d be surprised at what is on the market these days for that price or less. The housing market took quite a hit with the recession, and prices dropped drastically. Although the market is improving, there are still many great properties for sale at rock bottom prices. Look at these [...]
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While it’s true the housing market has taken a big hit in recent years due to a dwindling economy, many places are now seeing an increase in housing prices and home sales as of late. In many cases, homes with “for sale” signs are selling in under a month, often for more than the asking price. If you’re trying to [...]
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Buying a home can be an overwhelming experience, especially if you’re a first-time home buyer You may think you’re simply shopping for your next (or first) home, but it goes way beyond that. A real estate agent does more than just help homeowners sell their homes, and may be just the person you need to help you navigate the [...]
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Any successful businessperson knows in order to be successful, you have to go where the people are. Online, this means social media. The real estate business is no different. If you want to increase sales, you have to be personable, in the real world and online. It’s not enough just to have a great website that highlights all your properties. [...]
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Propertybytext is all about making your job easier and creating a central place for sellers and buyers to come together to give and receive information quickly and easily. With services like detailed property listings, QR codes, an appointment manager so you never miss another appointment and the ability to connect to Facebook and Twitter, you are in constant control of [...]
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To be a successful real estate professional, you need to know a thing or two about marketing. After all, if you don’t know how to market your properties, you won’t make many sales. You need to entice that potential buyer and make him think your property is his new home. For some, marketing comes natural, but for others, they must [...]
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As a property manager, you spend a great deal of time catering to other people. You answer tenants’ calls about maintenance issues, you field calls from prospective tenants about rental properties, and you spend a lot of your time showing properties to people that may or may not decide to rent from you. It’s a property manager’s job to do [...]
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A recent study showed that over forty-six percent of the respondents said that their cell phones were essential in their search for a new home. Sixty-eight percent said they had already contacted an agent to see a home based on their mobile search. These facts alone are enough to say in order to stay competitive in the home selling industry, [...]
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Once you’ve made the decision to sell your home, the fun begins. There are many things to consider and many legal issues to contend with throughout the selling process. Even if you’ve sold a home before, this list will help you make sure you have the knowledge you need to sell your home yourself and gives important tips for selling [...]
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By offering potential buyers detailed property information via mobile phone, you are making it easy for them to shop and compare properties to find the one that suits them best. Real estate mobile marketing is fast becoming an essential part of a modern day real estate professional’s selling strategy.
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A 2011 study released by Harvard Business Review showed a direct link between fast response times to prospective buyers’ inquiries and increased sales. The results of the study are jarring and cause for real estate professionals to take notice if they want to succeed in this increasingly mobile world.
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One of the most effective ways to reach potential property buyers is through mobile marketing. Most people own a cell phone capable of scanning code and sending and receiving text messages, so taking advantage of that technology is important. Using QR codes, text IDs and auto-response SMS, you stand to increase your lead lists and property sales exponentially by reaching [...]
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